I am not manifest to all the world; I am manifest only to some, to My devotees. I am veiled by yoga-māyā: yoga is the joining, the contriving, of the qualities, and that very thing is māyā, so yoga-māyā; veiled, wholly covered, by it. For this very reason this deluded world does not recognise Me, the unborn, the imperishable. The world does not recognise Me, veiled by that yoga-māyā. That yoga-māyā, being Mine, does not obstruct the knowledge of Me, the Lord, the wielder of māyā, just as the māyā-knowledge of any other wielder of māyā does not obstruct his own. Since it is so, therefore.

Wrapped about by the maya called the joining of an arrangement, the form of a man and the rest, shared with the field-knowers, I am not manifest to all. By the mere sight, in Me, of an arrangement such as the form of a man, this deluded world does not know Me, though I am met with as one whose deeds surpass those of the wind and Indra, whose splendour surpasses that of the sun and fire, as unborn, imperishable, the single cause of the whole world, the Lord of all, who has, so that all might take refuge in Me, resorted to the arrangement of a man.

And the ignorance of Him is by My will, Krishna says, with 'I am not manifest to all'. 'By yoga' means by the means that is His power, and by maya; it is by Me alone that the deluded one does not know Him. So the Padma says, 'the great Lord, by His own power and by the goddess, makes both the veiling of Himself and the binding of the mind of the world'.